Saktah karmany avidvamso yatha kurvanti bharata
Kuryad vidvams tathasaktas cikirsur loka-sangraham
(Text 25, Ch 3, Karma Yoga)
Meaning: As the ignorant perform their duties with attachment to results, the learned may similarly act, but without attachment, for the sake of leading people on the right path.
*** A person in divine consciousness and a person not in divine consciousness are differentiated by different desires. A divine conscious person does not do anything which is not conducive to development of divine consciousness. He may even act exactly like the ignorant person, who is too much attached to material activities, but one is engaged in such activities for the satisfaction of his sense gratification, whereas the other is engaged for the satisfaction of divine. Therefore, the divine conscious person is required to show the people how to act and how to engage the results of action for the purpose of divine consciousness.